Search is Changing Again: What Retailers Need to Know About GEO
When Google launched in the late 1990s, it didn’t just change the internet. It changed how people found…
Executive Viewpoints November 13
Latest In: shopify
The Internet Wasn’t Built for AI; That’s a Problem for Shoppers
AI is reshaping how consumers shop, both on the surface and behind the scenes. From smart recommendations to…
Executive Viewpoints November 10
Agentic Commerce: The Inevitable, but Narrow, Future of AI Shopping
The future of shopping is supposed to look like this: you tell your AI agent — whether powered…
Executive Viewpoints October 20
Agentic Commerce Meets Retail ROI: How the Affiliate Model Powers the Future of AI-Led Shopping
When autonomous shopping agents start making product decisions on behalf of consumers at scale, the retail world will…
Executive Viewpoints October 9
OpenAI, Shopify Reportedly Working on ChatGPT Checkout Integration
OpenAI is working with Shopify to integrate checkout directly into the shopping experience on ChatGPT, according to the…
News July 17
Shopify Adds Guardrails to Control Agentic Purchases
Shopify has added new rules to the millions of merchant websites it powers, requiring that purchases made by…
News July 15
David’s Bridal Marries Online and In-Store CX with Shopify Integration
David’s Bridal is taking the next step toward fully integrating its ecommerce and store operations as it moves…
News June 18
Hyper-Personalization Strategies Any Retailer Can Try
Shopify’s Future of Personalization report names the top trends in 2025, and hyper-personalization is at the top of…
Executive Viewpoints May 23
Roblox Bridges Virtual and Real-World Shopping with New Commerce Integrations
Digital gaming platform Roblox has been toying around with real-world commerce integrations for a while, but now the…
News May 16Top Stories
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