It’s Your Relationship: The Hidden Cost of Sending Customers Off-Site for Verification
Brands are investing more than ever in building direct relationships with their customers. First-party permissioned data is now…
Executive Viewpoints July 23
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Albertsons Snips FreshPass Subscription Fee in Half for SNAP Recipients
Albertsons is offering a 50% discount on its FreshPass program for recipients of the Supplemental Nutrition Assistance Program…
News February 6
Beyond Discounts: How 4 Top Retailers are Revolutionizing Loyalty Programs
It seems that every retailer has a loyalty program these days. Because of this, their universality is raising…
Executive Viewpoints October 4
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The Store Manager Bottleneck: Why Execution Is Retail’s Hidden Margin Killer
In today’s retail environment, store managers are no longer “just” operators. They are culture carriers, translators of strategy, problem solvers, and the primary architects of the customer experience. Every corporate…
June 1
How MACH Technologies Help Retailers Foster a Dynamic Customer Experience
The pace of technological change — as well as consumers’ increasing demand for always-on-shopping, anytime, anywhere — has…
Executive Viewpoints September 7
4 Steps Retailers Can Take to Market Themselves in a Recession
Marketing is often first on the chopping block during a recession, and with GDP contracting two quarters in…
Executive Viewpoints September 29
Why ASICS and Other DTC Retailers are Turning to Zero-Party Data
Google’s announcement earlier this year regarding “Topics” — its more privacy-sensitive solution to FLoC, or Federated Learning of…
Executive Viewpoints May 23
SheerID Raises $64 Million In Latest Funding Round
Identity marketing solution provider SheerID has raised $64 million in an equity round led by CVC Growth Partners.…
News November 14
What The Mattress Industry (?!) Can Teach Us About Unlocking New Sales Opportunities
A decade ago, we never would’ve thought that the stagnant mattress market had anything valuable to teach retailers.…
Executive Viewpoints October 23
SheerID Raises $18M To Fuel Verification Product
SheerID, an eligibility verification services company, has closed $18 million in Series B funding led by Centana Growth…
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