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Walgreens has worked with Roku on shoppable TV campaigns to gather best practices for its retail media network's ad partners.

Roku, Walgreens and the Future of CTV: Shoppable Ad Experiences

Walgreens Advertising Group (WAG) is making good use of one of its most valuable assets: a treasure trove…

Features July 17
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Simon Adds VIP Suite to Kick Off Woodbury Common Expansion

Mall operator Simon revealed big plans to expand its Woodbury Common Premium Outlet center in Fall 2023, including…

News April 25
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The Untapped Potential of Audio in Retail Media Networks

CMOs are working with limited spending power, prompting a critical examination of resource allocation and a quest for…

Executive Viewpoints January 9
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Retail Media is Omni-Funnel: How to Master It

When you imagine retail media’s place in a marketing funnel, do your eyes look toward the bottom? If…

Executive Viewpoints November 28
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Hy-Vee RedMedia is designed to be a full-scale retail media network that helps brands connect with customer base across platforms.

Hy-Vee Launches New Retail Media Network

Hy-Vee is the latest supermarket chain to get into the retail media game with Hy-Vee RedMedia, which is…

News September 26
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