5 Ways Location-Based Services Are Transforming The Retail Industry
Not long ago, when we spoke of location-based services and retailers, it was with a note of caution.…
Executive Viewpoints April 21
Latest In: retargeting
5 Ways To Leverage Customer Loyalty Data For Marketing
By Jenna Puckett, TechnologyAdvice Imagine you’re shopping online and find the perfect book. When you click to order…
Executive Viewpoints February 27ICON Doubles Retargeting ROI With SeeWhy
ICON Health & Fitness, a manufacturer and distributor of fitness products, has significantly improved its retargeting efforts since…
News August 12
Lucky Vitamin Personalizes Product Recommendations With MyBuys
With a growing selection of products, online retailer Lucky Vitamin looked to find an easier way to recommend…
Features July 24
Baby Gift Retailer Estella Triples Online Conversions With AdRoll
The vast majority (87%) of consumers at some point abandon their online shopping carts, according to Silverpop research.…
Features June 26Don’t Ignore Abandonment: Top 5 Tips For Optimizing Abandon Cart Emails
By Melanie Davidson, VP of Digital Strategy, Merkle Abandon cart triggers are a critical tool to any retailer’s…
Executive Viewpoints June 13myThings Sheds Light On The Value Of Mobile Retargeting
As mobile commerce expands, retailers’ ability to retarget consumers with mobile advertising campaigns is becoming increasingly critical to…
News February 263 Easy Ways To Stay Top Of Mind With Your Customers
After prospects have visited your web site, called, or emailed you, they’ve made the treasured conversion into becoming…
Executive Viewpoints November 19VTech Recovers $63,000 In Revenue With Targeted Email Campaign
Shopping cart abandonment is a top pain point retailers across verticals face daily. In fact, approximately 80% of…
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