PINCHme Digital Product Sampling Offers Improved Consumer Targeting
For years brand marketers have used product sampling to introduce new products and solicit consumer feedback. That technique…
News October 22For years brand marketers have used product sampling to introduce new products and solicit consumer feedback. That technique…
News October 22“Big data” has become the hot new reality star. It has broken past the business and marketing magazines…
Executive Viewpoints October 22More than half (54%) of professionals would choose a cloud-based business intelligence (BI) solution for over an on-premise…
Features October 22American Express recently introduced new money management capabilities, as well as a cash load feature, to its Serve…
News October 15Keeping online shoppers engaged (and buying) takes constant attention from retailers. How do you borrow the tactics that…
Executive Viewpoints October 15Today’s retailers must be equipped to effectively market to a variety of cultures based on specific customs. However,…
News October 15Susan, 29, recently ordered a couple of outfits from the web site of her favorite apparel retail chain.…
Executive Viewpoints October 15In the current state of the economy, keeping business going and thriving isn’t easy for anyone. But it seems like…
Executive Viewpoints October 15Retailers of all sizes and categories are faced with the same pressures: driving sales, improving awareness and garnering…
News October 10