Redmedia

GoodRx Partners with Hy-Vee to Enhance Online Prescription Shopping

GoodRx has streamlined the online prescription purchase process, launching the experience with employee-owned Midwestern supermarket retailer Hy-Vee. When a customer searching for…

Hy-Vee RMN Deploys Carrot Ads Solution; Instacart Extends Ad Placements to Smart Carts

The 570-store Midwestern supermarket retailer Hy-Vee will expand its partnership with Instacart by adopting the platform’s Carrot Ads solution. This new integration…

Hy-Vee Ramps up In-Store Retail Media Offering with Grocery TV Partnership

Supermarket chain Hy-Vee is continuing to build out its retail media network, RedMedia, through a new partnership with in-store retail media solution…

Inside Hy-Vee’s RedMedia Expansion: From the Sofa to the Store

Although Hy-Vee has offered different components of retail media for some years, it has “been building in earnest” and officially launched Hy-Vee…

Hy-Vee Bolsters Retail Media Strategy with Digital Signage, Dynamic Content

Hy-Vee is implementing Samsung Ads to support its retail media strategy. Brand marketing teams will now be able reach customers via Samsung…

Get ready for the holidays with the Holiday ThinkTank! Find must-read articles, webinars, videos, and expert tips on everything from trends to marketing, in-store ideas, ecomm, fulfillment, and customer service. It’s all free and available anytime—so you can plan, prep, and win the season your way.