Is Your Advertising Campaign As Stale As That Ad?
In the age of Big Data, most brands have access to a plethora of consumer information. Though many…
Executive Viewpoints August 4
Latest In: ratings and reviews
Amazon Taps Machine-Learning To Improve Ratings/Reviews Experience
Ratings and reviews are a core part of the online shopping experience. In fact, 86% of consumers indicate…
Executive Viewpoints July 1
86% Of Consumers Believe Ratings/Reviews Are Essential To The Shopping Experience
With social media, consumers have the ability to connect and communicate with people all over the world. Whether…
Features March 5
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The Store Manager Bottleneck: Why Execution Is Retail’s Hidden Margin Killer
In today’s retail environment, store managers are no longer “just” operators. They are culture carriers, translators of strategy, problem solvers, and the primary architects of the customer experience. Every corporate…
June 1
The Pearl Source Increases Click-Through Rates By 38% With Trustpilot
Although it is imperative that retailers have a consistent marketing strategy that extends across all channels, more consumers…
Features September 17Target Launches Awesome Shop To Showcase Most-Pinned Products
Target has launched a beta version of Target Awesome Shop, a new web site powered by the image…
News December 12Bazaarvoice Acquires PowerReviews
Yesterday Bazaarvoice, Inc., a social software provider, announced that it has entered an agreement to acquire PowerReviews for…
News May 25Top Stories
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