Padres Ballpark Store Implements ShopperTrak To Assess Traffic Trends, Increase Conversion Rates
The Padres Majestic Team Store, the ballpark-based store selling San Diego Padres baseball team fan products, announced the…
News October 9
Latest In: promotions
City Farmers Takes A Scientific Approach To Pricing And Promotions
Best-in-class retailers are collecting and analyzing data in real time to make more efficient decisions — especially around…
News October 8Demand-Driven Merchandising Solution Tackles Complex Inventory Challenges
Best-in-class retailers are leveraging innovative technologies that allow better merchandising and assortment planning decisions. As consumers continue to…
News September 24BevMo! Enhances Customer Satisfaction With Price And Promotion Optimization Tools
The continued proliferation of online shopping makes it imperative for merchants to harness in-depth shopper information for more…
Features August 13VF Outlet Creates Social Media Presence, Generates 33,000+ “Likes” In 10 Months
VF Outlet, a discount fashion retailer with more than 70 locations, recently partnered with Stream Companies, a full-service…
News May 17Electronic Labels Move At The Speed Of Retail Promotion
The U.S. retail department store sector is highly competitive, relying heavily on a multi-channel go-to -market strategy. While…
Executive Viewpoints February 28Facebook/Loyalty Combo Sends Coupons To Friends For Items Just Purchased
Imagine if just a fraction of the 500 million Facebook users connected with just a few of their…
News April 12Wal-Mart Price Drops, Channel Transparency Accentuate Impact Of Promo Optimization
Fresh off the discounting frenzy of Black Friday and Cyber Monday, Wal-Mart fired its latest salvo in its…
News December 3Latest Promos Leverage Community Engagement, Contests Into Campaigns
Rather than simply kicking off the holiday season with early discounts, some retailers have taken an innovative twist…
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