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Big Bang omnichannel strategy PlaceWIse Media shopper marketing Zero Moment of Truth

Shopper Marketing’s Big Bang: Your Universe Is Expanding

By Mort Aaronson, Chairman/CEO, PlaceWise Media It wasn’t long ago that shopper marketing was a discipline that was…

Executive Viewpoints June 30
PlaceWIse Media social shopping

Shoptopia Expansion Caters To Multi-Channel Shopping Center Consumers

Retailers are continually challenged to cater to the “social shopper” across all channels. By connecting the physical and…

News April 25
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