OpinionLab

Most Shoppers Disapprove Of In-Store Tracking

Beacons, mobile apps and location analytics solutions, are enabling retailers to track and analyze customer browsing and buying behaviors in the store….

Online And Mobile Generate Record Revenue During Thanksgiving Weekend

Results from Thanksgiving weekend confirm that e-Commerce and mobile accounted for more sales than any previous year, and industry experts predict that…

Shopper Sentiment Research Finds Retailers “Behind The Mobile Curve”

With the 2012 holiday season freshly behind us, retailers and suppliers are striving to collect detailed information on consumers’ cross-channel shopping strategies,…

Leading Retailers Implement Innovative Loyalty Strategies

This is Part 2 of Retail TouchPoints’ three-part Customer Loyalty Report. This feature spotlights the rise of the SoLoMo shopper and how…

The Container Store Taps Voice Of The Customer To Maximize Multichannel Success

Shoppers increasingly are seeking to experience brands across multiple channels, from social networking sites to e-Commerce and mobile storefronts, as well as…

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