Coach, Clinique and Aéropostale Move Beyond Metaverse Hype with Tactical Omnichannel Activations
Just one year ago the business world was ablaze with the potential of the metaverse — new virtual…
Features April 4
Latest In: Nike
How Impossible Kicks Turned Sneaker Resale into an ‘Attainable Luxury Experience’
Making the word “impossible” part of your business name might sound like a company is pridefully flinging a…
Features March 28
5G in Retail: Creating the WOW factor
The Cambridge Dictionary defines the wow factor as a quality that makes someone feel great excitement or admiration.…
Executive Viewpoints February 21
Nike and Tiffany Partner on Exclusive Shoe and Accessory Collection
Nike and Tiffany & Co. are collaborating on several products, including a pair of sneakers and silver shoe…
News February 2
Brands Take the Wheel: Why the Next Industrial Revolution will be AI-Driven
David versus Goliath: a classic tale as relevant today as it was ages ago, and one which is…
Executive Viewpoints January 27
As CSR Gains Popularity, how can Brands Restrategize to Truly Make a Difference?
The rise of consumer social responsibility (CSR) has had a major impact on the retail industry — especially…
Executive Viewpoints January 20
Beyond the Hype, a Compelling Business Case for Moving to the Metaverse
The consumer product titan Nike ushered in the 2022 peak holiday shopping season with a fascinating twist, announcing…
Executive Viewpoints January 13
NRF Big Show to Spotlight Innovative Consumer Products and Workforce Solutions
Everyone in the retail industry knows January means two things: lots of holiday returns and the venerable NRF…
Features January 12
Adidas, Nike Seek Sales, not Gooooals, at the World Cup
As the 2022 FIFA World Cup nears its conclusion, another battle is playing out in consumers’ shopping baskets:…
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