Adidas, Nike Seek Sales, not Gooooals, at the World Cup
As the 2022 FIFA World Cup nears its conclusion, another battle is playing out in consumers’ shopping baskets:…
News December 13As the 2022 FIFA World Cup nears its conclusion, another battle is playing out in consumers’ shopping baskets:…
News December 13Nike has beta launched .SWOOSH, a digital community and platform where athletes, creators, collectors and consumers can learn…
News November 15Nike has created a material called Nike Forward that requires fewer steps than traditional Nike knits or woven,…
News September 8Seeking to feed consumers’ hunger for value along with their desire to help save the planet, Walmart has…
News August 1Nike has entered a long-term, exclusive licensing partnership with Fanatics for the manufacture and sale of fan apparel…
News July 15Martin Brok, CEO and President of Sephora, is reportedly leaving the company at the end of June after…
News June 7Foot Locker has named Neil Bansal as its first EVP and Chief Strategy and Transformation Officer. He will…
News June 2Foot Locker has entered an “enhanced” relationship with adidas in which the brands will work together to improve…
News May 9