Latest In: Millennials

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Can Lagging Luxury Brands Stage A Comeback In 2017?

Department stores’ woes have captured the headlines, but unfortunately they’re not the only ones on the sea of…

Editor's Perspective February 13
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The Car As Commerce Platform: Retail’s Captive Audience Opportunity

The automobile business, like the retail industry, is undergoing huge disruption. In addition to changes in the cars…

Features February 7
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The Millennial Worker: Strategies To Train And Retain

Millennials passed Generation Xers (born between 1965 and 1980) to become the largest share of the American labor…

Features February 1
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QuickChek Measures An 83% Lift In Store Traffic With Location-Based Targeting

Convenience chain QuickChek wanted to see if it could draw a direct line between its mobile advertising and…

Features December 29
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Macy’s, Kohl’s And Nordstrom Shoppers: Who Are They Really?

As retailers seek ways to more accurately target promotions, advertising and other types of engagement to their customers,…

Features November 23
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James Allen Creates ‘Engaging’ Video To Boost Site Traffic 270%

In seeking to further its reach and relevance with its Millennial audiences, online bridal jewelry retailer James Allen…

Features October 5
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How To Attract Millennials And Keep Them Coming Back For More

By Marci Hansen, SheerID As of last year, the Millennial generation overtook the Baby Boomers as the largest…

Executive Viewpoints September 19
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How Will Retail Brands Share Their Instagram Stories?

Last week, Instagram introduced Instagram Stories, a new feature that allows all users to take photos and videos…

Executive Viewpoints August 10
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Jo-Ann Fabrics Deploys Mobile App To Reward Loyalty, Woo Millennials

Jo-Ann Fabric and Craft Stores has partnered with mobile shopping app provider Ibotta to offer cash-back rebates on…

News August 4
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