marissa tarleton

How Retailers Can Tackle Social Issues in 2019

Last year, retail marketers saw a huge shift in the way brands relate to consumers. With Nike’s Colin Kaepernick campaign as a…

RetailMeNot Appoints Tarleton CEO As Founder Moves Into Chairman Role

RetailMeNot has appointed Marissa Tarleton as CEO, effective Jan. 7. Tarleton has served as CMO of RetailMeNot since 2015, leading the company’s brand, consumer…

Ad Fraud, Audience Insights And Refined Targeting: 3 Insights For Today’s Retail Marketer

With an ever-changing digital marketing environment, it can be hard for retailers and brands to decide which advertising method is best for…

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