Latest In: JCPenney

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JCPenney Invites Shoppers to ‘Ex-Change’ Their Old Jewelry for Valentine’s Day

A diamond may be forever, but that doesn’t require you to hang on to jewelry that has literally…

News January 29
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Purchase of 117 JCPenney Stores Remains Uncertain Despite Buyer’s Statement

Onyx Partners Ltd.’s plan to purchase 117 JCPenney stores for $935 million has been delayed several times since…

News December 30
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JCPenney Holiday Campaign Stresses ‘Thoughtful’ Frugality

Recognizing that many consumers are tightening their belts while still wanting to show their generosity this holiday season,…

News October 29
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JCPenney Stores to Host ‘Look Good Feel Better’ Workshops for Cancer Patients

Cancer treatments can change one’s looks, sometimes radically, and it’s often just one more aspect of the loss…

News October 14
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JCPenney Celebrates Inclusivity with New Fashion Line Exclusively for Plus-Size Women

Even though more than two-thirds of women wear plus-size apparel, they’re often made to feel invisible — particularly…

News October 2
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JCPenney Partners with Celebrated Designer Bob Mackie for ‘Statement-Making’ Fashion

He put Carol Burnett in the famous curtain-rod dress that she “saw in the window and couldn’t resist,”…

News September 12
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Why Holiday Campaign Success Depends on Experience, Not Just Exposure

Holiday marketing has long been the season that can determine the success of a brand’s sales year. But…

Executive Viewpoints September 10
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Dillard’s Buys Longview, Texas Mall that it Anchors

Department store retailer Dillard’s and mixed-use real estate developer Trademark Property Co., have purchased the 646,000-square-foot Longview Mall…

News August 25
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Estefany Gomez and Leonardo Rendon at their wedding in Venice, Calif. where all wedding elements were provided by JCPenney.

JCPenney Upstages Bezos with $10,000 Wedding in Venice, California

After weeks of anticipation (and complaints from locals), the year’s most-talked-about wedding — between Amazon Founder Jeff Bezos…

News June 30
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