Latest In: jc penny

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JC Penney, Forever 21 “Haul” In User-Generated Videos For Back to School Promos

In an age where consumer-generated content reigns, tech-savvy consumers have found a new way to support their shopping…

News July 29
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Timex Makes Time to Upgrade Cross-Channel Presence, Dials In Social Commerce

If ever there was an American brand that represented the past and present of marketing its Timex. After…

News February 12
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How Much Will Sales Slip In 2009? Analysts Anxious As Spending Plummets In January

An alarming sales slide in January for many retailers has retail analysts nervously speculating just how far consumer…

News February 6
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