Why Google, Facebook and Instagram Ads Blossomed in 2020 — and Where They’re Headed Next
ROI for online advertising benefited from the shift to ecommerce in 2020, as well as the increasingly granular…
Features May 14
Latest In: instagram
How Adore Me is Driving Awareness Around Social Algorithm Bias
2020 could easily be considered a breakout year for social commerce. Consumers reported spending 45% more time on…
Features May 6
Facebook Tests New Functionalities for In-Stream Video Ads
Facebook and Instagram are adding new In-Stream video capabilities to help retailers maximize the impact of their video…
News April 22
How American Eagle Meets Its Gen Z Customers ‘However, Whenever, Wherever They Want to Be’
The COVID-19 pandemic has been challenging for retailers with a strong mall-based footprint, but American Eagle rose to…
Features December 8
LivePerson Launches Instagram Integration to Help Improve Social Media Messaging
Conversational solution provider LivePerson has integrated Instagram messaging into its Conversational Cloud platform. This new feature can help…
News November 19
Retail Lessons From China: Innovation, Resilience And Recovery
Non-essential retailers around the world have been devastated by COVID-19, with many experiencing everything from store closures to…
Executive Viewpoints August 25Staples To Reward 20 Top Teachers With $5,000 For Classroom Supplies
Staples is reprising the Thank A Teacher program it launched last year, and doubling from 10 to 20…
News August 13
Transforming Consumer Purchase Behaviors: Moving From Brick-And-Mortar To Completely Online
Retailers and brands all over the world are facing difficult times due to the economic impact of COVID-19.While…
Executive Viewpoints July 31
Facebook Shops And The Rise Of Social Commerce
Facebook recently announced the launch of Facebook Shops. This is a timely offering that could help small businesses…
Executive Viewpoints July 23Top Stories
