Latest In: InReality

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Using Mobile In Store To Pull The Consumer Through The Buy Cycle

As many as 75% of consumers are using their mobile devices while in store, according to a recent…

Executive Viewpoints April 6
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Reshaping The Retail Store As A Powerful Weapon In Today’s Highly Competitive Omnichannel World

Claims of brick-and-mortar’s looming demise are definitely more than a bit exaggerated. Despite the exponential growth of e-Commerce,…

Executive Viewpoints May 27
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Integrating Service Design Into Retail Environments

Digital devices are making our lives easier by the day, almost to the point that we don’t even…

Executive Viewpoints April 30
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