Latest In: fabletics

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Lizzo Kickstarts New Inclusive Shapewear Brand With Help From Fabletics

Fabletics is partnering with Grammy Award-winning artist Lizzo to launch YITTY, a new shapewear brand. Lizzo has been…

News April 1
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Fabletics to Open 30 Stores in 2022, Hold Belated Grand Openings for 22 Existing Stores

Fabletics will open 30 new store locations in 2022 as it continues building out its omnichannel presence. The…

News March 4
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Fabletics, Tough Mudder Team Up for Pop-ups, Custom Apparel and Experiential Offerings

Fabletics is partnering with global sports and active lifestyle brand Tough Mudder to offer its activewear to the more…

News June 17
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Fabletics Exec Reveals Key Strategies Behind 150% YoY Pinterest Growth

Advertising on Pinterest has provided a dramatic success story for Fabletics, including 150% year-over-year growth in 2019, but…

Features October 14
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How Will DTC Rebound After The COVID Retail Shakeup?

As the country pulls through the worst of the COVID-19 shutdowns, economic recovery moves to the forefront of…

Executive Viewpoints August 3
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Fabletics Makes NYC Debut With Pop-Up Store

Fabletics has opened its first New York City location with a pop-up shop in SoHo. The store includes…

News April 30
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Fabletics Plans 75 New Stores As Athleticwear Market Heats Up

Fabletics plans to open 75 new stores across the U.S. and overseas, in an effort to stand out…

News July 10
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#RIC18: How TechStyle Optimizes Personalization With Continuous Testing

For most retailers, one-to-one personalization is a goal to work towards rather than an actual achievement — but…

Features May 10
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Unified Customer Data Is The Key To True Customer-Centricity

Retailers may believe they’re already well on the path to customer-centricity, and that only a few tweaks —…

Features July 11
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