Does the “F” in F-Commerce Stand for “Flop”?
Facebook has certainly drawn its share of grief this year. There’s the mishandled IPO and a stock price…
Executive Viewpoints November 12Facebook has certainly drawn its share of grief this year. There’s the mishandled IPO and a stock price…
Executive Viewpoints November 12Now that Q1 2012 is just about behind us, I’d like to review where I see marketers evolving…
Executive Viewpoints April 30Social commerce has jumped from buzz worthy to a must-have strategy for many retailers. Additionally, social networks, particularly…
News April 10Retail executives and analysts are debating the future and overall benefits of Facebook storefronts. A recent article from…
Executive Viewpoints March 27Today’s savvy shoppers have access to a variety of digital shopping tools including digital coupons, Facebook storefronts, gamification…
Executive Viewpoints March 20In the report titled “Predicts 2012: Retailers Turn to Personalized Offers Through Mobile and Social but Will Struggle…
Executive Viewpoints February 9As retailers pursue cutting-edge tools and technologies to improve customer engagement and boost purchases, analysts are focused on…
Features February 8As Facebook commerce slowly gains traction in the retail industry, merchants including Aeropostale and JCPenney are integrating storefronts…
News January 16Consumers are relying on social networking sites, such as Facebook, Twitter and LinkedIn, to stay connected with friends…
News December 16