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The Next Evolution: How Retail Media Networks can Embrace the Brand Era

Retail media networks have moved swiftly from concept to core revenue stream. After building out the foundational tech…

Executive Viewpoints October 27
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Chuck E. Cheese, Campus Retailer Follett Enter Retail Media Arena

The world of retail media has two interesting new entrants — the Chuck E. Cheese chain of family…

News May 20
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URW Aims to Turn its Malls into ‘Dynamic Platforms for Brand Storytelling’ with Launch of U.S. Media Network

Shopping center operator Unibail-Rodamco-Westfield (URW) is expanding its in-house media and experiential division, Westfield Rise, to the U.S. First…

News April 22
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Retail Media Networks: Unwrapping Benefits for Retailers, Shoppers and Brands this Holiday Season (and Beyond)

The holiday season is undoubtedly one of the most competitive times for retailers and brands vying for shoppers’…

Executive Viewpoints December 6
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Hy-Vee is partnering with Samsung to bring dynamic ads and content into stores and bolster its advertising across digital out-of-home, CTV and more.

Inside Hy-Vee’s RedMedia Expansion: From the Sofa to the Store

Although Hy-Vee has offered different components of retail media for some years, it has “been building in earnest”…

Features December 5
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Real-World Reminders Can Make CTV Ads More Impactful

We’ve all heard the stats about the thousands of marketing messages the average consumer is exposed to weekly,…

Executive Viewpoints September 20
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