directtoconsumer

‘Total’ DTC Success Happens Across 3 Stages: Acquisition, Sales And Engagement

Direct-to-consumer (DTC) is becoming quite the hot buzzword as merchants seek to bring more control of supply chain operations in-house. Traditionally, DTC…

Exclusive Q&A With Shopify Plus VP: Why DTC Isn’t Slowing Down Any Time Soon

Shopify has been one of the biggest growth stories within e-Commerce in recent years, with the company’s stock skyrocketing 130% year-to-date and…

Schick Parent Buys Harry’s For $1.37 Billion

Harry’s has grown its direct-to-consumer (DTC) grooming brand via disruptive methods such as a subscription model and smooth packaging, but it appears…

Direct-To-Consumer Brands Set To Soar In 2019: 3rd-Party Logistics Firms Help Fuel Growth

We’ve all heard the radio ads and seen the TV commercials — from socks and bedsheets to bras, hair color and more…

As DTC Sales Rise, Retailers Should Leverage Smart Promotions And Instant Gratification

Retailers can’t afford to ignore the rising ubiquity of direct-to-consumer (DTC) options — 81% of American shoppers will make at least one…

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Packaging Sustainability Trends: Clear Labeling, Lighter Products and More Post-Consumer Recycled Content

If an Image is Worth 1,000 Words, Then Color and Lighting Speak Volumes

Connected Shoppers Report

Demystifying Connected TV: How to Leverage Advertising’s Hottest New Channel

Amazon and Walmart Could See $580 Billion Impact from AI by 2029

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NRF: Retail’s Big Show 2024

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