‘Tis The Season To Tailor Marketing Campaigns To Mobile-Empowered Shoppers
Holiday shoppers are frequently creatures of habit, but as retailers and marketers know, shoppers’ habits are changing. This…
Executive Viewpoints November 26
Latest In: digital
Target, REI, H&M Take On The Holidays In Unique Fashion
Will the recent terror attacks in Paris have a dampening effect on holiday sales? What other factors will…
Features November 22MasterCard Survey Projects 4% Growth In Holiday Sales
The combination of low gas prices and high consumer optimism levels have the MasterCard SpendingPulse survey projecting a…
News November 11
How Moleskine Innovates In A Digital World
Ask any artist, writer or businessperson what their go-to resource is for note taking, and many would say…
Features October 15
Marketing To Millennials: Understanding The Digital Demographic
Does this sound familiar? You decide to ramp up your social marketing efforts to get your brand in…
Executive Viewpoints June 23
American Apparel Names New Chief Information Officer
American Apparel has named Brian McHale its new Senior Vice President and Chief Information Officer. McHale comes to…
News June 11Top 5 Challenges Retailers Face Managing Customer-Facing Technology — And Questions To Ask Before Deployment
By Tom Karren, Moki  With more retailers bringing technology into their stores and 90% of customers saying they…
Executive Viewpoints May 29
Why TV Should Be ‘Up Front’ And Center For Retailers (Pun Intended!)
Spring is here and so is the Upfront. So TV is on everyone’s mind whether you participate in…
Executive Viewpoints May 11
Putting Your Customer First: The Connection Of Virtual And Physical Worlds
It was one of the worst professional meetings ever. While working as a senior executive at a major…
Executive Viewpoints April 13Top Stories
