Latest In: digital growth

Amazon Amazon seller CPA customer acquisition digital growth direct-to-consumer dtc ecommerce ecommerce strategy Featured Retail ThinkTank (2023) Retail ThinkTank: Ecommerce Strategy (2023) Retail ThinkTank: Featured In Ecommerce Strategy (2023) SuperOrdinary
As emerging brands navigate an increasingly competitive digital landscape, many are turning to marketplaces (specifically Amazon) to acquire new customers.

Is Selling on Amazon the Cure for High Customer Acquisition Costs?

As more direct-to-consumer (DTC) brands face heightened competition and rising cost-per-acquisition rates online, many have disinvested in their…

Features July 7
community-based commerce customer experience customer retention digital growth direct-to-consumer dtc Featured Graf Lantz Retail ThinkTank: Business Agility & Innovation (2023) sustainability wholesale
For most of its 15 years in operation, Graf Lantz had a cult-like following based on its timeless product designs and emphasis on high-quality, sustainable materials — conditions that led to a steady 25% year-over-year growth rate since 2016. Then the brand went viral during the pandemic thanks to its eco-friendly handcrafted face masks, which helped Graf Lantz expand its customer base 14X over the past three years.

Graf Lantz Seeks Growth Without Sacrificing Product Quality or Sustainability

For most of its 15 years in operation, Graf Lantz had a cult-like following based on its timeless…

Features May 23
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