3 Ways Brands are Reimagining Loyalty Programs
Sure, points and coupons are great, but today’s consumers are expecting far more from branded loyalty programs. While…
Features August 8
Latest In: David's Bridal
Reports: David’s Bridal Sold in Deal That Keeps Nearly 200 Stores Open
David’s Bridal, which declared bankruptcy in April 2023, has been sold to CION Investment Corp. in a no-cash…
News July 18
As Legacy Bridal Retailers Flounder, DTC Brand Azazie is Selling 5,000 Dresses a Day
The bankruptcy of David’s Bridal in April — its second in five years — signaled more than just…
Features May 19
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The Store Manager Bottleneck: Why Execution Is Retail’s Hidden Margin Killer
In today’s retail environment, store managers are no longer “just” operators. They are culture carriers, translators of strategy, problem solvers, and the primary architects of the customer experience. Every corporate…
June 1
Court Approves David’s Bridal Paying Creditors $8.9 Million
David’s Bridal has secured court approval to pay up to $8.9 million to its creditors after filing for…
News April 21
David’s Bridal Lays Off 9,000 Workers, Files for Chapter 11
David’s Bridal has laid off approximately 9,000 workers and filed for Chapter 11 bankruptcy protection as it evaluates…
News April 17
David’s Bridal Partners with Furniture Retailer Ashley for One-Night-Only Trunk Show
David’s Bridal will be showing off its Spring 2023 collection with in-store trunk shows on Friday, March 31,…
News March 27
David’s Bridal Launches ‘House of Prom’ Pop-Ups
Continuing its efforts to gain a greater share of promgoers’ purchases, David’s Bridal has opened “House of Prom”…
News February 3
David’s Bridal Debuts Loyalty Program for Prom-Bound High Schoolers
David’s Bridal has introduced its Diamond Prom loyalty program to further broaden its appeal to younger formalwear shoppers.…
News December 8
David’s Bridal Marries Content and Commerce on TikTok
David’s Bridal has already reached more than 16 million consumers through a new shoppable video campaign on TikTok,…
News July 26Top Stories
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