3 Key Questions to Ask Before Adopting AI Tools for SMS Marketing
SMS marketing can yield strong results for retailers – and leveraging AI can help power personalized text-message marketing…
Executive Viewpoints April 20
Latest In: data privacy
New TikTok U.S. Spinoff Hits Snags in First Week: Outages, Claims of Censorship
[Update as of Jan. 27, 2026] The newly formed TikTok U.S. spinoff has had a bumpy first week,…
News January 23
Retail Media Remains Fragmented, but Adtech Is Helping Drive Unification
Over the past few years, retail media has become one of the fastest-growing channels in digital advertising, with…
Executive Viewpoints June 18
AI-Powered Knowledge Graph: The Key to Personalized Customer Journeys
Modern consumers expect personalized experiences tailored to their unique preferences, behaviors and needs. Businesses striving to meet these…
Executive Viewpoints March 26
Dr. Martens Picks AI-Powered Platform to Enhance Customer Identity Resolution Across Channels
Dr. Martens has selected the Amperity customer data cloud solution to support its global data and marketing operations…
News March 4
Social Commerce Revolution: How Payments Innovation Transformed the Digital Shopping Experience
The power of social media in ecommerce is palpable. Shares, recommendations and actual transactions on channels like Instagram…
Executive Viewpoints February 6
Strategic Synergy: Combining Contextual Advertising, Commerce Media and Marketing Data
Today, brands are continuously seeking innovative strategies to effectively reach and engage their target audiences, and commerce media…
Executive Viewpoints December 30
House Republicans Call for Investigation into Privacy, Business Practices of Temu
As TikTok fights for its (U.S.) life in federal court, a group of House lawmakers are turning their…
News September 27
FTC Accuses Social Media Services of ‘Vast’ User Surveillance, Lax Privacy Protections
The Federal Trade Commission (FTC) has issued a damning new report on the data collection and use practices…
News September 20Top Stories
