Macy’s to Adapt Best-Seller About Department Store Icons into TV Series
Macy’s has emerged as the winning bidder for the exclusive rights to develop Julie Satow’s best-selling book, When…
News March 18
Latest In: content marketing
Home Depot Launches New Content Hub to Empower Young Homeowners
Up to 70% of business-to-consumer marketers believe that content marketing has become more important to their business over…
News August 23
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The Store Manager Bottleneck: Why Execution Is Retail’s Hidden Margin Killer
In today’s retail environment, store managers are no longer “just” operators. They are culture carriers, translators of strategy, problem solvers, and the primary architects of the customer experience. Every corporate…
June 1
3 Post-Purchase Fails…and How to Fix Them
Executive teams have historically looked at the customer journey as a funnel, aiming to bring consumers from an…
Features August 15
The Rise of the Branded Podcast: How and Why Retailers are Creating Their Own Shows
Nearly 125 million Americans now listen to podcasts monthly, according to eMarketer. Perhaps more importantly, Insider Intelligence estimates…
Features October 11
5 Tips for Maximizing Influencer Marketing’s Impact
A retailX panel of social media and influencer experts had a candid conversation about how influencers are driving…
Features September 2
5 Trends Driving the Future of Ecommerce Innovation
Retail experts and practitioners gathered virtually to discuss the most pressing issues in e-retail today.
Features June 3
Olivela CXO: Content, Charitable Giving Keep Luxury Consumers Engaged
The luxury market has taken a significant hit as a result of the pandemic, but some brands and…
Features September 8
Parachute UGC Boosts Click-Through Rate 35%, Lowers Cost-Per-Click 60%
Parachute, a digitally born bedding, bath and home retailer, is an old hand at posting user-generated content (UGC)…
News September 18Top Stories
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