consumer experience

Upgrade Your Marketing For A Better Consumer Experience

Consumer promotions and engagement (CPE) tactics, such as displays, coupons, gifts or other incentives designed to influence a purchase decision at the…

73% Of Retailers Plan To Have Unified Commerce Platforms By 2019

Retailers have ambitious plans to move toward the goal of “unified commerce.” While only 22% of retailers currently have a unified commerce…

Quiksilver Taps Demandware To Ramp Up Global E-Commerce Business

Quiksilver, a sports lifestyle company, plans to implement the Demandware cloud commerce platform on a company-wide, global scale. All three Quiksilver brands…

60% Of Shoppers Say Retailers Offer Above-Average Customer Service

Retailers are constantly looking for innovative ways to provide top-notch customer service to their shoppers. Survey results from KANA Software, a subsidiary…

Up To 80% Of Consumers Are Considered ‘Price Conscious’

Consumers are focusing more on price while making buying decisions in stores and online. In fact, approximately eight out of every 10…

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