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Formula for Influencer Marketing Success: Give Creators Freedom — and Guardrails

3 Ways to Benefit from the Inevitable Social Commerce Boom

How 7-Eleven’s Evolution Stores Power Innovation Chainwide

As Ecommerce Growth Continues, Retailers Turn ‘Steely-Eyed’ Gaze to Profitability

3 Predictions for the Future of Omnichannel

Subscription Pro Tips: Encourage Loyalty and Long-Term Relationships by Making it Easy to Cancel

Claire’s

Claire’s Taps Retail Veteran Kristin Patrick as CMO

Claire’s Stores has appointed Kristin Patrick as Chief Marketing Officer as it continues a brand transformation that has included an IPO filing,…

Allbirds IPO Pushes Retailer’s Valuation Above $4 Billion

Despite failing to ever turn a profit in its six years of operation, Allbirds made a strong Wall Street debut on Nov….

Allbirds IPO to Value Retailer at $2.2 Billion

Allbirds has filed for an IPO, with plans to sell 19.2 million shares of its stock at $12 to $14 per share….

Claire’s Files for IPO as it Expands Presence Outside of Malls

Claire’s has filed for an IPO that would value the company at $100 million. In its filing, the retailer noted that it…

Claire’s Debuts Subscription Service as it Seeks New Ways to Connect with Gen Z

Jewelry and accessories retailer Claire’s is tapping into “drop” culture with its newest offering, a subscription box service called Cdrop. Aimed at…

Claire’s Launches Loyalty Program with Emphasis on Cash Back and Personalized Perks

Claire’s has launched its first-ever loyalty program, Claire’s Rewards. The free points-based program includes free shipping twice per year and access to…

Claire’s Stores Names Party City President As New CEO

Nine months after Claire’s Stores exited bankruptcy by eliminating nearly $2 billion in debt, the teen jewelry and accessories retailer has named former…

The Retail Loop: 3 Tips To Bring Your Customers Back Time And Again

Take a moment and ask yourself this question: “Which customer provides the largest ROI — the customers that love my brand, act…

Walgreens Names Former Claire’s President Linda Filler As Chief Merchandising Officer

Walgreens has named Linda Filler President of Retail Products and Chief Merchandising Officer, effective Jan. 1, 2015. In her role, Filler will…

Claire’s Mines Big Data To Help Navigate Competitive Landscape

Big Data and analytics have become key areas of investment for retailers as they strive to get more value out of information…

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Leveraging Customer Insights to Drive Personalization – A Retail Perspective

Supply Chain Impacts, Understaffed Stores Create Customer Loyalty Challenges

Streamline Product Data Management to Maximize Multichannel Growth

The 2022 Holiday Planning Guide for Retailers

Building Your Geofencing Business Case

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