business value

IBM Unveils Augmented Reality Mobile Shopping App For In-Store Engagement

Shoppers are demanding more personalized offers, communications and item recommendations from retailers today. As a result, they are more willing to share…

Kodak Gallery Ups Web Site Satisfaction By 30% With iPerceptions VoC Analytics

Kodak Gallery improved web site satisfaction by 30% and raised its Net Promoter Score (NPS) by 57% year-over-year with Voice of Customer…

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