Latest In: Black Friday

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Black Friday 2020 In-Store Traffic: An Expected Result in an Unexpected Season

To say that year-over-year traffic results for Black Friday Week were soft would be an understatement. It was…

Executive Viewpoints December 7
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ICSC: Despite Online Shopping Surge, Brick-and-Mortar Plays a Vital Omnichannel Role

Black Friday 2020 was harsh for brick-and-mortar retailers, with traffic down an estimated 49% compared to 2019 according…

Features December 4
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Is Black Friday Still Relevant in 2020?

There is no doubt that retailers have faced many struggles as a result of the pandemic. Brick-and-mortar stores…

Executive Viewpoints November 27
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Holiday 2020: With $189 Billion in Online Sales on the Line, Transparency and Social Outreach are Essential

Retailers have reason for cautious optimism this holiday season: shoppers are expected to spend an average of $997.79…

Features November 10
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Tips for Staying Safe and Seeing Green on Black Friday

Don’t be surprised if Black Friday looks different this year. At the same time, it is the holiday…

Executive Viewpoints November 3
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AWS Q&A: How Retailers can Prepare Ecommerce Operations for COVID-Driven Uncertainty

This year’s surge in ecommerce has put strains on both supply chains and websites, and retailers now are…

Features October 26
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Walmart Splits Black Friday Promotion into Three Events Across November

Walmart will adapt to what is shaping up to be an extended holiday season by spreading out its…

News October 14
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Holiday Shopping in the New Normal

The holiday shopping season seems to get bigger every year. The introduction of ecommerce has allowed consumers to…

Executive Viewpoints October 8
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Advertising for Black Friday Will Look Different This Year: What Advertisers Need to Know

With COVID-19 forcing businesses to reinvent operations to meet changing consumer behaviors, companies have had to quickly evolve…

Executive Viewpoints October 7
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