Latest In: Birchbox

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NRF Big Show Preview: Editors’ Picks For Can’t Miss Sessions

Bigger than ever, the 2017 National Retail Federation (NRF) Annual Big Show will feature more than 300 speakers…

Features December 9
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5 Ways To Maximize Influencer Marketing Impact

While influencer marketing is a relatively new phenomenon, it’s already demonstrating its worth. Birchbox, for example, credits its influencer marketing program…

Editor's Perspective November 29
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The Next Casper Box: A Brick-And-Mortar Store

Customers looking for a satisfying night’s sleep and maybe even a bedtime story are in luck; mattress industry…

News November 22
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Influencer Marketing Propels Fast Launch Of Birchbox Cosmetics Brand

Influencer marketing has been a core part of the Birchbox business strategy since the beauty subscription service launched…

Features August 18
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Retail Recap Of The Week

Independence Day is just around the corner! But before you go and enjoy the extended weekend, take a…

Executive Viewpoints June 30
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Birchbox Targets Multitasking Women Through Its First Social-Only Ad Campaign

In May, Birchbox kicked off a six-week campaign on Facebook and Instagram to generate brand awareness and further…

News June 17
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Canada Goose Migrates To Its Own Brick-And-Mortar Spaces

Luxury winter clothing maker Canada Goose is looking to expand its business with physical retail locations in Toronto…

News May 27
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Minted Joins E-Commerce Pure Plays Opening Brick-And-Mortar Stores

As successful as e-Commerce is, having a brick-and-mortar presence is increasingly a rite of passage for retailers that…

News May 24
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Birchbox Expands Executive Team With Two New Hires

Beauty and grooming retailer Birchbox has appointed Terre Layton as Global VP of Product Management and User Experience, and…

News May 9
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