Latest In: Adidas

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Why Secure, Reliable Connectivity is Mission-Critical for Retailers

Despite the growth of ecommerce, social distancing, high-street closures and a cost-of-living crisis, brick-and-mortar retail remains a major…

Executive Viewpoints April 25
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Puma Names Long-Time Adidas Exec as New CEO

Puma has tapped Arthur Hoeld, who held a range of leadership positions at Adidas for more than a…

News April 7
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Simon Opens First Premium Outlets Mall in Indonesia

Simon has opened the Jakarta Premium Outlets mall in a suburb of Indonesia’s capital Jakarta, the company’s first…

News March 28
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Adidas is bringing Buy with Prime to its website this spring.

Adidas’ Adoption of Buy with Prime Signals Growing Legitimacy of Amazon Offering

Adidas is the latest, and perhaps most high-profile, brand to announce that it will integrate Amazon’s Buy with…

News February 20
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Adidas website homepage.

Adidas Pilots New Contextual Commerce Ad Tool

Adidas will be the first retailer to utilize a new contextual commerce solution from media platform Teads, which…

News October 31
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A pair of shoes from the discontinued Adidas x Yeezy collab.

UPDATE: Adidas, Ye Settle Dispute; Remaining Yeezy Stock Sold at Cost

[Update as of 10/30/24] Following multiple lawsuits, Adidas said it has reached an out-of-court settlement with Ye (a.k.a.…

News October 30
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Adidas storefront.

Adidas Faces Nearly $400,000 in New Fines for Ongoing Safety Violations at NY Warehouse

Adidas America, a subsidiary of Adidas AG, is facing nearly $400,000 in new fines for fall hazards at…

News August 20
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UPDATE: With Dismal Q1 2025 Results, Under Armour Makes Brand Leadership Shakeup

[Update as of Aug. 9, 2024] The day after Under Armour announced a brand leadership change, it shared…

News August 9
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The Secret Sauce for Successful Experiential Marketing

Events combine brand storytelling, commerce and community all in one. Whether you are a business-to-business (B2B) or business-to-consumer…

Executive Viewpoints August 8
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