Retail TouchPoints
PetSmart’s Takes a Dig at AI Hype in New Ad
Top Stories
Latest Posts
Why Enhancing ESG and Appealing to Gen Z ‘Starts With Vulnerability’
It’s no secret that Gen Z prefers brands with reputations that align with their own beliefs, or that modern shoppers are savvy to brands that talk the talk but don’t…
Features June 12
From Aisles to Algorithms: How Small and Medium Retailers Can Leverage AI
AI in retail is everywhere. Walmart uses it to analyze what customers are buying and adjust inventories and supply chains automatically. Amazon’s legendary machine learning algorithms drive revenue by recommending…
Executive Viewpoints June 12
How NFTs Could Change the Game for Loyalty Programs
Loyalty programs are an essential part of businesses’ efforts to retain customers and increase engagement. However, as we move into the era of Web 3.0, there is an opportunity to…
Executive Viewpoints June 12
Creating Immersive Brand Experiences with Data-Driven Advertising
Featuring: Elisabeth Rommel, General Manager, Global Advertising Growth, eBay The modern shopping experience is about creating immersive, personalized experiences for shoppers. What better way to make your customers feel seen…
Podcasts June 12
Innovation Labs Showcase Tech That’s Ready for Tomorrow’s Challenges
By necessity, retailers are most concerned with the present day: they have to make sales and engage customers in the moment, no matter what channel they’re operating in. But retail…
News June 9
Dick’s Partners with Nike for Star-Studded ‘Sports Changes Lives’ Campaign
Dick’s Sporting Goods and Nike have teamed up for the second creative expression of the Dick’s “Sports Change Lives” campaign, featuring personal stories from 10 top Nike and Jordan Brand…
News June 9
Visual Merchandising and Tech Converge for Experience Activation at #RICE23
Retail TouchPoints’ 2023 Store Design & Experience Survey found that store design teams are laser-focused on implementing more creative visual merchandising methods (90%) and using technology more thoughtfully to support…
Features June 9
Cooler Screens Sues Walgreens for Ending Smart Door Agreement
In-store digital media startup Cooler Screens is suing Walgreens, previously one of the highest-profile adopters of its technology, which integrates smart screens onto cooler doors to power in-store advertising. Cooler…
News June 9
Insider: Starbucks Opening San Francisco Ghost Kitchen to Expand Last Mile Options
Starbucks is reportedly partnering with CloudKitchens, a ghost kitchen led by Uber founder Travis Kalanick, to expand its last mile capabilities, according to Insider. CloudKitchens rents small kitchen bays that…
News June 9
