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Kroger Precision Marketing is bringing its first-party data to the Yahoo DSP.

Kroger Delivers its First-Party Data to the Yahoo DSP

Yahoo Advertising and Kroger Precision Marketing (KPM) — the retail media business of Kroger, powered by 84.51° — are teaming up to bring Kroger’s first-party, purchase-based audiences to the Yahoo…

News May 1

How Technology and Science Create Unforgettable, Immersive In-Store Experiences

Retail is in the midst of a significant transformation. With ecommerce reshaping the landscape, physical stores have a unique opportunity to borrow a few strategies from tourist destinations and become…

Executive Viewpoints May 1

Retailers: Help Solve the EV Charging Station Shortage and Increase Your Bottom Line

The United States has reached a tipping point in the shift toward electric vehicle (EV) adoption. But before EVs can become a fully mainstream choice for drivers, the nation’s EV…

Executive Viewpoints May 1

JD.com Enhances Appliance Trade-In Experience for Chinese Consumers

In collaboration with more than 100 appliance brands, JD.com has expanded its “Trade-in Alliance for Household Appliances and Home Goods” services, which already have been implemented in 20 Chinese provinces…

News April 30
L'Occitaine homepage

Former L’Occitane CEO Looks to Acquire, Privatize the Company

L’Occitane Groupe, the controlling shareholder of L’Occitane International, has submitted an offer to acquire the remaining shares of the French beauty retailer in a bid to take the company private.…

News April 30

Nordstrom and DXL Partner to Expand Big-and-Tall Fit Expertise and Offerings

Destination XL Group (DXL Big + Tall) is collaborating with Nordstrom to bring its experience with larger-size apparel to the department store’s newly launched marketplace. DXL will make its extensive…

News April 30
New J.Jill campaign and strategy - One Wardrobe. No Limits.

J.Jill’s New Brand, Merchandising Strategy Promotes ‘Fabric-First’ Wardrobe Versatility

Women’s apparel brand J.Jill has introduced a revamped shopping experience both online and in stores as part of its new One Wardrobe. No Limits. campaign. Aimed at “honoring the totality of…

News April 30
Scene from Bridgerton season 3 on netflix

Target, Williams-Sonoma, Bath & Body Works and More Line Up for Netflix’s Bridgerton Season 3 Bonanza

Retailers and brands are gearing up for the season three debut of the Netflix hit series Bridgerton, which will drop May 16, 2024: Target, Williams-Sonoma, Primark, Bath & Body Works,…

News April 30

Walmart Closes all 51 Health Centers, Calling Business Model ‘Unsustainable’

Walmart has ended its five-year effort to become a direct health care provider, announcing plans to close all 51 Walmart Health centers across five states and shutter its virtual care…

News April 30
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