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Best Buy Builds Dedicated Studio Space to Develop Branded and Advertiser Content
Best Buy has built a 70,000-square-foot studio to develop bespoke content for its own channels and those of its partners, including advertisers on its Best Buy Ads retail media network.…
News October 9Walmart Unleashed: Retailer to Add 5 Pet Services Centers, Expand Pet Rx Deliveries
Walmart will add five pet services centers in Georgia and Arizona, building on the success of the Dallas, Ga. pilot location that opened in September 2023, with plans to scale…
News October 9Spirit Halloween Debuts Christmas Concept, Scares Up Same-Day Delivery
Spirit Halloween will trade jack o’ lanterns for candy canes after Oct. 31 with plans to debut 10 Spirit Christmas stores in New York, New Jersey, Connecticut, Massachusetts and Pennsylvania.…
News October 9QVC Serves Up Content-Commerce Combo with New USA Pickleball Partnership
A new kind of content will soon be arriving on home-shopping networks QVC and HSN — live pickleball tournaments. In addition to signing on as the exclusive retail industry partner…
News October 9Instacart, Roku Double Down on Shoppable TV Partnership
Instacart and Roku are expanding their 2023 partnership to include a range of new ad formats that make TV shoppable. The partners first teamed up a little over a year…
News October 9What Retail C-Suite Executives Should Keep in Mind when Adapting to Apple Intelligence
The introduction of Apple Intelligence aims to set a new standard in AI by integrating powerful generative models with personal context into Apple products. This tool is paving the way…
Executive Viewpoints October 9How E.l.f. Beauty and Tinder Matched Up for a Mutual Swipe-Right Partnership
Brand collaborations and limited-edition drops have become a potent commercial force for brands and retailers alike. Through strategic partnerships with adjacent or complementary entities, brands can boost brand awareness, inspire…
Features October 9Albertsons Media Network Partners with Consumer Rewards App Fetch
Albertsons Media Collective will integrate rewards app Fetch into its retail media network (RMN) offerings, using Fetch Points to incentivize consumers to try products, add more to shopping carts and…
News October 8Sam’s Club to Test Digital-First Cashierless Store in Dallas
Later this month, Sam’s Club will reopen a tornado-damaged store in Grapevine, Texas that will feature displays of online-only products where the checkout lanes would be in a typical store,…
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