Retail TouchPoints
Small Towns, Squishy Toys and Tariff Resilience: The State of Independent Retail
Jen Burke, Chief Revenue Officer at wholesale marketplace Faire, and Hannah Wall, a Trend Expert at Faire, share why independent retailers are reporting year-over-year growth despite a tough macroeconomic backdrop.
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Retailers, CPG Partners Making Sense Out Of Sensory Marketing
One of the challenges retailers and consumer product marketers face is how to keep campaigns fresh and different, while compelling consumers to take interest in products. Recently, the buzz is…
News August 20Web Growing As First Touchpoint For Shoppers Looking To Channel-Hop
Consumers are increasingly using the Web as a first touchpoint and want to channel-hop to complete their purchase, a recent survey conducted by Opinion Research Corp. on behalf of Sterling…
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