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Cause-Related Marketing: Building Good Will And Business Growth
In an effort to combine an uptick in sales with good will, retailers are jumping on the bandwagon with cause-related marketing. Although the term “cause-related marketing” has been in existence…
Features September 82011 Shop.org Solution Spotlights
More than 3,500 retail executives, analysts and media personnel are gearing up for the 2011 Shop.org Annual Summit on September 12-14 in Boston, Massachusetts. To complement the conference’s assortment keynote…
News September 8From the Source’s Mouth: What Consumers Say About Live Chat
Shoppers rely on live chat technology for a variety of sales and servicerelated functions, including answering questions prior to making a purchase, getting help with the checkout process, and inquiring…
Executive Viewpoints September 8Ezeedata Supplies Detailed Product Information To Increase Search Exposure
Concept: Internet search has motivated shoppers to conduct more product research prior to purchasing, and avoid impulse buys. According to Google, 83% of “moms” research online after seeing a product…
News September 8Bulletin Board: Week of 9-8-11
Epicor Introduces Mobile Retail POS To Improve Customer Service, Partners With Global Bay Epicor recently announced that its Retail Store POS is now mobile-enabled for easy deployment and use on…
News September 8Urban Decay Launches e-Commerce Site To Eliminate Manual Processes And Enhance Shopper Engagement
To support the growth of its online business and maximize international exposure, cosmetic retailer Urban Decay has launched a new e-Commerce site, which is equipped with social engagement tools and…
News September 7The State Of Labor In Retailing: Taking The Lead From Innovators
Editor’s Note: This article is an excerpt from one of RetailWire’s recent online discussions. Each business morning on RetailWire.com, retail industry execs get plugged in to the latest news and…
Features September 6The University Co-op Adds iPhone App To Optimize Cross-Channel Exposure
The University Co-op, a provider of University of Texas memorabilia and a non-profit corporation owned by university students, faculty and administration, recently announced the launch of its new iPhone-shopping app.…
News September 2Transforming One-Time Buyers Into Loyal Customers
Part 2 of the Retail TouchPointsCustomer Loyalty Report (Read Part 1 →) Due to consumers’ growing interest in mobile and social media applications, retailers are opting to implement tactics within…
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