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As more retailers lean on e-Commerce to increase sales, J.C. Penney (JCP) is transforming physical stores by including new customer-facing interaction options for consumers of all ages. In a recent…
Executive Viewpoints October 5Sports Unlimited Increases Average Order Value With Online Video Marketing
A growing number of eTailers are using video marketing to attract and inform shoppers, but producing videos for hundreds of thousands of products can be overwhelming. Although as many as…
News October 4TouchPoints TV: Greg Sack, Bongo
Greg Sack, Bongo More retailers are considering the benefits of expanding their businesses abroad. However, organizations must consider a variety of things before diving into international expansion, including whether…
News October 4J.C. Penney CEO Unveils New Store Concept, Shares Customer Feedback
As more retailers lean on e-Commerce to increase sales, J.C. Penney (JCP) is transforming physical stores by including new customer-facing interaction options for consumers of all ages. In a recent…
News October 3The New Brick-And-Mortar Store: Digital Signage, Interactive Screens And Everything In BetweenBy Fatima D. Lora, Assistant Editor E-Commerce is a primary focus for many retailers leveraging the growth of online…
Executive Viewpoints October 2TouchPoints TV: Kelly O’Neill, Oracle
Kelly O’Neill, Oracle Kelly O’Neil, Senior Director of Business Strategy for Oracle talks about how personalization is affecting e-Commerce retailers. “At the umbrella level, personalization is about … guiding…
News October 2TouchPoints TV: Ed Stevens, Shopatron
Ed Stevens, Shopatron Ed Stevens, Founder and CEO of Shopatron notes that “the consumer ultimately decides how business gets done” today. He said that an average of 30% of…
News October 2TouchPoints TV: Eric Best, Mercent
Eric Best, Mercent Eric Best, Chairman and CEO at Mercent reports that his company serves 400 retail brands, syndicating their offers across the web, then collecting analytical information. Regarding…
News October 2TouchPoints TV: Tom Sather, Return Path
Tom Sather, Return Path Tom Sather, Senior Director of Research for Return Path shares insights on email marketing trends. Return Path is an email marketing company, helping retailers get…
News October 2
