Retail TouchPoints

All Retailers Can Succeed In The Tech Titan Era

Just a few years ago, Amazon only sold books, Apple sold computers, eBay connected buyers and sellers of used goods, Facebook didn’t exist, and Google was a search engine. Today…

Goal Zero Boosts High-Tech Product Sales With Multimedia Training Platform

Store associates are vital contributors to shoppers’ brick-and-mortar browsing and buying experiences. Stellar in-store employees act as first-hand brand ambassadors that educate customers on specific products, offer item recommendations and…

Site-To-Store Very Convenient – In Theory By Lorna Pappas, Contributing Editor Roughly 80% of merchants believe that empowering consumers to purchase, take delivery or return a product through the channels…

Fox Head Launches Mobile Site Targeting Youth Market

As the 2012 holiday shopping season approaches, many retailers are executing smartphone and tablet commerce strategies to drive increased engagement and awareness. In fact, mobile will play a starring role…

TouchPoints TV: Michael Benadiba, OrderDynamics

  Greg Flynn, SVP of Products, Brainshark Larger retailers successfully are keeping a constant pulse on the wants and needs of their customers. However, smaller retailers are struggling to keep…

TouchPoints TV: Mike Ouellette, OwnerIQ

  Mike Ouellette, OwnerIQ Retailers are striving to better understand the browsing and buying behaviors of today’s digitally-savvy consumers. OwnerIQ helps retailers get an in-depth look at their customers online,…

Improving Inventory Efficiencies With RFID

This is Part 2 of the Retail TouchPoints Inventory Strategies Report, a two-part feature highlighting best practices and technologies that help retailers improve their inventory management processes. This section will…

5 Tips To Extract More Value From Your Waiting Line System

Americans spend 37 billion hours per year waiting in line, according to some estimates.  And because the time it takes to serve a customer isn’t zero, waiting lines are a…

Meeting The CRM Challenge Now And In The Future

Retail has entered the “age of the consumer,” a new era in which customers lead rather than follow. This paradigm shift requires more thorough and effective Customer Relationship Management (CRM)…