Retail TouchPoints

Sneakpeeq Increases Conversions 18% With Gamification

Many retailers value the customer-facing benefits of utilizing game mechanics and game-like thinking in cross-channel marketing and engagement strategies. In fact, the gamification market is worth approximately $100 million and…

TouchPoints TV: Edward Dunigan, WhaleShark Media

  Edward Dunigan, WhaleShark Media Ed Dunigan, VP of Partner Management for WhaleShark Media, talks about how retailers currently are responding to the rise of omni-channel retail and Social, Local,…

TouchPoints TV: Matt Compton, ShopIgniter

  Matt Compton, ShopIgniter While retailers are recognizing the benefits of engaging and communicating with consumers on social networks, many are still struggling to connect Facebook, Twitter and other social…

As more retailers lean on e-Commerce to increase sales, J.C. Penney (JCP) is transforming physical stores by including new customer-facing interaction options for consumers of all ages. In a recent…

Sports Unlimited Increases Average Order Value With Online Video Marketing

A growing number of eTailers are using video marketing to attract and inform shoppers, but  producing videos for hundreds of thousands of products can be overwhelming. Although as many as…

TouchPoints TV: Greg Sack, Bongo

  Greg Sack, Bongo More retailers are considering the benefits of expanding their businesses abroad. However, organizations must consider a variety of things before diving into international expansion, including whether…

J.C. Penney CEO Unveils New Store Concept, Shares Customer Feedback

As more retailers lean on e-Commerce to increase sales, J.C. Penney (JCP) is transforming physical stores by including new customer-facing interaction options for consumers of all ages. In a recent…

The New Brick-And-Mortar Store: Digital Signage, Interactive Screens And Everything In BetweenBy Fatima D. Lora, Assistant Editor E-Commerce is a primary focus for many retailers leveraging the growth of online…

TouchPoints TV: Kelly O’Neill, Oracle

  Kelly O’Neill, Oracle Kelly O’Neil, Senior Director of Business Strategy for Oracle talks about how personalization is affecting e-Commerce retailers. “At the umbrella level, personalization is about … guiding…