Retail TouchPoints

Mobility In Retail Today: Connect With Customers To Drive More Revenue

Westfield Taps Yammer To Create A Social Enterprise

Social networking sites are becoming integral to daily Internet behaviors. In the U.S. alone, people spent 121 billion minutes on social networking sites from July 2011 to July 2012, according…

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David’s Bridal Expands ‘My Event’ Interactive Wedding Planner To Mobile

Social media is becoming a top inspiration source for consumers, especially brides  challenged to plan their weddings. According to research conducted by David’s Bridal and Wakefield Research, 59% of brides…

Customer Service: The Art Of Making Your Customers Love You [Infographic]

More retailers are focusing on improving the customer service experience. In fact, 70% of retailers providing quality customer service said they’re using the feedback to “make strategic business decisions."  Not…

Tackling The Personalization Imperative

  Following is Part 1 of the Retail TouchPoints series focused on Personalization Strategies That Work. In the next installment, three retailers will explain how they have optimized their marketing…

A Reimagined Road Map To EMV

This is Part 1 of a three-part feature covering Payment issues in retail. Part 2 will appear in the May 7 newsletter. With credit card issuers and retailers dragging their…

Will Showrooming Hinder 2013 Holiday Sales?

With Showrooming, a consumer visits a brick-and-mortar store to research a product first-hand. But what happens next stops the sale in its tracks. Empowered by mobile information, the consumer finds…

Retailers Invest In Native Mobile Apps To Amplify Shopper Engagement

As mobile commerce evolves and accelerates, many retailers continue to contemplate whether to invest in native mobile apps ― designed specifically to run on a mobile device ― or mobile-optimized…