Retail TouchPoints

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Oracle Acquires Datalogix To Enhance Data Cloud Offerings

Oracle has reached an agreement to acquire Datalogix, a consumer data collection company that positions retailers and other B2C companies to connect offline consumer spending to their digital marketing initiatives. Financial…

News December 22

Engaging The Connected Consumer: Reviewing The Top Trends Of 2014

With 2014 coming to a close, retail businesses are increasing focus on satisfying their customers’ wants and needs across all touch points. Although mobile and wearable technology gained momentum in…

Features December 22

119 Stores, 1.16 Million Payment Cards Hit In Staples Breach

In October 2014, Staples announced that it was collaborating with law enforcement to investigate a potential breach. The office supply retailer has since revealed that point of sale systems in…

News December 22

Consumers Who Watch Retailer Videos Are More Likely To Make Online Purchases

Consumers who watch videos while shopping online are 1.9 times more likely to purchase the product associated with the video versus those who do not watch a video, according to…

News December 22

Moxie Live Chat Extends Customer Service Across Devices

While shopping online, consumers sometimes need one-on-one assistance from service agents. Live chat enables these consumers to communicate with team members in real time and receive the guidance they need.…

News December 22

ProductPhotography.com Provides Quality Images For E-Commerce Sites

In today’s e-Commerce environment, having high-quality images is paramount to creating an engaging online shopping experience. Whether shoppers are simply browsing a web site or are intent on buying a…

News December 22
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The Shopping Destination Of The Future: The Mall

American shopping malls are iconic institutions, born in the 50s and the quintessential centerpieces of teenage culture in the 80s. Who can think back to the mall madness of the…

Executive Viewpoints December 22

Door To Door Organics CEO Reveals Expansion Plans For 2015

Although online grocery shopping currently represents only 4% of total retail sales, the overall market is expected to experience a surge over the next few years, according to research from…

Features December 22

The Two Breeds Of Millennials: Making Fashion Magic For Marketers

By Cathy Saraniti, GfK   Millennial is the magic word for many marketers. Consumers in this coveted target, however, are not all alike, and many marketers in the United States…

Executive Viewpoints December 22
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