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Reflektion Partner Program Powers E-Commerce Personalization
Personalization platform provider Reflektion has launched its Integrated Partner Program, which includes e-Commerce platforms Magento, Demandware, Netsuite and Mozu. With the program, partner retail clients such as Disney, O’Neill Clothing,…
News March 31Macy’s, Walmart, Staples Enhance Relevance Of Mobile Ads
By using real-time shopper data to serve up mobile ads that are relevant to each customer’s unique journey, leading retailers aim to create a more seamless shopping experience while boosting…
News March 31Ace Hardware And Walmart: Different Models For Cause-Based Marketing
Good causes create good customer relationships. As many as 90% of consumers said they are more likely to switch to brands that are associated with a good cause, according to…
Features March 31Trader Joe’s Puts Whole Foods On Notice With Price Differential
Trader Joe’s has scored a victory in the rivalry for most affordable prices in the high-end grocery business, according to a report from Deutsche Bank Securities. In checking prices throughout…
News March 30Can Gender-Neutral Apparel Catch On?
Gender-neutral merchandise is becoming more prevalent throughout retail as companies seek to remove labels that may influence who is purchasing specific products. While Target and Toys ‘R’ Us are taking…
Executive Viewpoints March 30Pizza Ranch Generates 780% ROI Through Double-Points Rewards Program
With a mission statement pledging “to give every guest a legendary experience,” Midwestern restaurant chain Pizza Ranch challenges itself to provide the best food and services that keep consumers coming…
Features March 30Sears Holdings Names New Chief Administrative Officer
Sears Holdings has appointed James P. Andrew as Chief Administrative Officer. In his new role, he will be responsible for the company’s corporate support functions, such as financial planning, business…
News March 29C&A Mexico Selects Flexible Fashion PLM
Fast-fashion retailer C&A Mexico has selected NGC Software’s PLM system to enhance its product development processes. The NGC platform can be deployed as a stand-alone product development solution or an…
News March 29Brickwork Platform Uses Store-Specific Content To Attract Digital Shoppers
Brickwork has launched a platform designed to help retailers convert their e-Commerce site browsers into shoppers at their brick-and-mortar stores. The software helps retailers drive this traffic by powering digital content…
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