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Carter’s Bets on Nostalgia and Individuality in Its Biggest Rebrand in 26 Years
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Three Brands Choose Cordial To Optimize Messaging
La Quinta, Revolve and Shoes of Prey have deployed the Cordial platform to power their messaging initiatives.
News July 25Is The Future Of Fashion Gender-Free?
By Klaudia Tirico, Features Editor What do Zara, Target, H&M and Toys “R” Us have in common? All four retailers have embraced gender neutrality in one form or another. During…
Executive Viewpoints July 25
Would A Sale Revitalize Barnes & Noble?
Activist investor Thomas Sandell, CEO of Sandell Asset Management Corp., recently urged the board of directors of Barnes & Noble to sell the company, according to the Wall Street Journal.…
News July 25
Michael Kors Hopes Jimmy Choo Pumps New Life Into Brand
Luxury fashion house Michael Kors has acquired luxury footwear and accessories brand Jimmy Choo for $1.17 billion as it seeks to bounce back from declining traffic and sales. Michael Kors…
News July 25Recurly Integrates Accounting Platform To Streamline Subscription Commerce
Recurly, Inc., a subscription management platform, has integrated with cloud-based accounting platform Xero to streamline financial operations and provide customers with a complete view of recurring revenue and transactions.
News July 25
How To Improve Retail Efficiency With Incentives
I was walking past a high-end British shoe shop when a pair of boots caught my eye. But disappointment struck when I got inside and found they didn’t have my…
Executive Viewpoints July 25
How Mobile Has Changed the Customer Journey
In today’s marketing environment, the customer journey is more complicated than ever. For retailers and brands, this complexity is both an advantage and a barrier. While it means greater opportunity…
Executive Viewpoints July 25
Optimize M-Commerce With A Holistic Digital Strategy
It’s no secret that mobile engagement is forever changing how and when consumers shop. In fact, mobile devices drove nearly a third (31%) of all holiday sales in 2016, generating more…
Executive Viewpoints July 25
How Retailers Can Set Themselves Up For Successful Personalization At Scale
Q: How should a retailer structure its team internally to drive the best results with personalization? When is it time to think about bringing in outside help? COLTON PERRY:…
Executive Viewpoints July 25
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