Retail TouchPoints
AI Playbook: How PetSmart Used AI Decisioning to Drive a 22% Lift in Salon Bookings
Top Stories
Latest Posts
How Top DTC Brands View Returns In The Amazon Era
As the world’s largest online retailer, Amazon has a huge impact on consumer expectations for convenience in e-Commerce — expectations that other DTC (direct-to-consumer) brands also need to understand and…
Executive Viewpoints January 27
Amazon Launches Themed Pop-Up Concepts In Five Mall Locations
Amazon has launched a new set of pop-up stores, one year after the e-Commerce giant shut down all 87 of its original pop-ups that had been set up inside select…
News January 27
2020 Marketing Forecast: Influencers Benefit From Budget Shifts As Brands Stress Authenticity
Recession Worries May Put Performance Pressure On Marketers
Features January 27
Gap CMO Exits 11 Months After Joining The Company
In the wake of Gap Inc.’s revelation that it would not spin off Old Navy into a separate company, which also coincided with the departure of Gap brand President and…
News January 24
New York City Council Approves Bill Requiring Stores To Accept Cash
New York City has become the latest major U.S. metropolis to adopt legislation that ensures consumers can always pay cash in a store or a restaurant. The New York City…
News January 24
Headless Commerce Will Usher In A New Era of Hyper-Personalized Customer Experiences
With targeted online experiences now key to e-Commerce sales, you’d be hard pressed to find a marketer today that isn’t actively seeking the best way to master e-Commerce personalization. Our…
Executive Viewpoints January 24
How Light Field Technology Will Impact Retail In 2020
While the last decade has not always been easy for the world of retail, it’s hard to deny that it has been exciting. Globalization and the proliferation of digital technology…
Executive Viewpoints January 24
Hanna Andersson, Bentley’s Pet Care Execs Make The Case For Brick-And-Mortar’s Relevance
Modern retailing isn’t just about merging physical and online shopping — it’s about understanding the separation of shopping and buying into two different parts of the same journey, and also…
Features January 24
Using Data To Drive Tangible Business Solutions
With store closures reaching an all-time high, retailers must use all of the data and insight across their systems to inform their market strategies. During this episode of TouchPoints TV,…
News January 24
Latest Podcasts
Latest Resources
