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Engaging Gen Z In Retail: How Marketers Can Reach America’s Fastest-Growing Shopping Segment
The retail landscape is rapidly changing. Take the impact of the COVID-19 pandemic, for example. Seemingly overnight, retailers closed their doors temporarily and shifted their efforts online, tasking their marketing…
Executive Viewpoints April 6Walmart Versus Amazon: Understanding The Omnichannel Trilemma
Who will win the battle of omnichannel retail? For more than a decade, retail analysts and industry watchers have been observing the race between the two biggest players in the…
Executive Viewpoints April 6Study: 72% Of Shoppers Say Texting Improves Support Experience, But Retailers Fail To Promote It
While only 25% of shoppers use text/SMS messages to contact customer support and 29% use live chat, retailers may have a real opportunity to increase usage of these communication vehicles…
Features April 6How Barnes & Noble College Captures The Hearts of Gen Z
Featuring: Ken Wincko, Barnes & Noble College All brands are adapting their experience strategies to Gen Z in order to capture more wallet share. For Barnes & Noble College, it’s imperative…
April 6Walmart Reportedly Halts Asda Sale Amid COVID-19 Grocery Surge
Walmart is pausing the sale process of Asda so that the UK-based grocer can focus on managing the surge in grocery orders driven by the coronavirus (COVID-19) pandemic, according to…
News April 3Lowe’s, Target Begin Metering Customer Traffic To Assist With Social Distancing
UPDATE: BJ’s Wholesale Club has also announced additional health and safety measures. Its efforts include temperature checks and the availability of masks and gloves for team members; new social distancing…
News April 35 Ways Burrow Applies Customer-Driven Innovation To Furniture Retailing
The direct-to-consumer (DTC) home furniture market is experiencing significant growth and evolution, with digital-first brands acquiring more wallet share from traditional brick-and-mortar competitors. Burrow is one of the brands at…
Features April 3How Video Content Analytics Can Help Retailers During The Coronavirus Pandemic
For brick-and-mortar retailers finding themselves in unprecedented times during the coronavirus pandemic, video content analytics technology can instantly become a critical solution for reasons you might not expect. Traditionally thought…
Executive Viewpoints April 3Retail Going Hi-Tech: The New Smart Solutions In Sales
Just like any other industry, retail is constantly being pushed forward by technology. In the past, it had disrupted the world of shopping with the advent of e-Commerce, allowing anyone…
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