For its second NYC location, activewear brand Vuori selected the quiet residential neighborhood of New York’s Upper East Side, joining the brand’s SoHo flagship that opened a little over a year ago in October 2022.
The new 3,200-square-foot Madison Ave. location marks Vuori’s 52nd store nationwide and features an assortment of dual-gender core and seasonal offerings, including the brand’s new holiday and outerwear collections.
All images courtesy Vuori
