AdAdapted Helps CPG Brands Include Add-to-Cart Options in Marketing Campaigns
Shopping list marketing and insights platform AdAdapted has launched add-to-cart ecommerce capabilities for its AdAdapted Direct solution. The…
News March 3
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Macy’s Announces $5 Billion Investment to Reach Equity, Sustainability Goals by 2025
Announcing a $5 billion social purpose platform named Mission Every One, Macy’s outlined the contours of its commitment…
News March 2
eBay Unveils Trailblazers Collection to Celebrate Women’s History Month
Kicking off Women’s History Month with some kicks, eBay announced the exclusive drop of its Trailblazers Collection of…
News March 2
Qurate Looks to Differentiate QVC and HSN, Builds Out Livestreaming with New Business Unit
Qurate Retail Group has restructured its organization and launched a new business unit focused on livestreaming as it…
News March 2
Walmart Furthers Inclusivity by Letting Shoppers Choose Models that Match Their Body Type
Walmart is helping ecommerce shoppers get a better idea of how clothes will fit them with Choose My…
News March 2
Nordstrom Expands Retail Media Offerings to First-Party Channels
Following a successful 2021 pilot that offered brands sponsored on-site ads, Nordstrom Media Network (NMN) has expanded to…
News March 2
Estée Lauder Forces Out Exec for Racist Instagram Post
John Demsey, an Estée Lauder Executive Group President responsible for some of the company’s biggest brands, has agreed…
News March 1
Lowe’s Launches In-Person and Livestream DIY Education Resource
Leveraging high millennial homeownership rates and this group’s affinity for do-it-yourself projects, Lowe’s has introduced DIY-U by Lowe’s,…
News March 1
Farmstead and Circle K Band Together to Bolster Last Mile Footprint as C-Store Delivery Heats Up
Online grocer Farmstead has partnered with convenience retailer Circle K to advance both business’ operation with new capabilities.…
News March 1Top Stories
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