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Marketers Test One-Time Campaigns With Custora 4.0

Determining which marketing campaigns will resonate best with targeted consumers requires extensive testing and evaluation. This process can…

News May 14
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The Melt Powers Loyalty Program With Perka Mobile App

The Melt, a fast-casual restaurant chain specializing in grilled cheese sandwiches, has adopted the Perka platform to create…

News May 14
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Crabtree & Evelyn Taps The Cloud For Global E-Commerce Expansion

To better reach consumers across demographics and geographic borders, retailers are expanding their brands with e-Commerce sites that…

News May 13
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Digby Analysis Shows Mobile Apps Are On The Rise

The 20 most profitable retailers from 2012 now are using mobile apps to engage consumers, according to a…

News May 10
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How Retailers Can Benefit From Mobile Implementation

The U.S. mobile commerce market is expected to reach more than $30 million by 2016, according to a…

News May 10
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TouchPoints TV: Jill Campbell, Oracle Retail

  Campbell talks about the concept of Retail Anywhere, and how merchants can implement advanced technology solutions in…

News May 10
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Walmart And MillerCoors Embrace Digital Customer Engagement

The Shopper Marketing Summit, a retail networking event hosted in April 2013 by the Path to Purchase Institute,…

News May 9
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Aceituna Café Speeds Ordering And Checkout With mPOS

For quick-serve restaurants (QSRs), time is money. Long wait times may help determine whether a consumer stays at…

News May 9
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Donna Karan Exec Shares Social Media Best Practices

The luxury industry is on an upswing: 25% of affluent consumers purchased at least one high-end product a…

News May 8
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